Søren Johan Brun
Copenhagen, 13 July 2017
Proud to announce that Realfiction, the coolest Mixed Reality company around, will start trading tomorrow at NASDAQ First North in Stockholm [REALFI].
Realfiction is a company from our own portfolio, that we have helped grow from its inception in 2008 along with its two good founders and the rest of the team. Realfiction is a true pioneer and it is well positioned reach its goal: to become a recognized commercial market leader in Mixed Reality. A market that leading researchers, such as Gartner and Goldman Sachs, have pointed to as one of the big ones to watch.
With Realfictions technology, retailers and customers in the experience industry create wow-factor through powerful holographic stories which interact with their products in the real world. This way Realfiction delivers a way for its costumers to turn attention (created by Realfiction) into revenue (enjoyed by the customer), or Return On Attention, as we say.
You can learn more by watching this youtube video, posted this morning by Swedish Financial News Channel Trading Direct. Go to 11:29 for an introduction and on to 14:26 for an interview with CEO Clas Dyrholm.
Realfiction has already sold to more than 50 of the worlds largest brands and is a real business with revenues of 2-3mUSD per year. More than 6mUSD has been invested to date in product development and and its latest invention, the DeepFrame product family opens opportunities not only in retail, enabling for example car-dealers to show and configure their cars in full size in full 3D, but also in museums where dinosaurs can come alive or in the child’s room at home, where new gaming experiences interacting with the child and the effects in the room become the new standard. We think this is cool and hope you will join us in wishing Realfiction all the best !
For more information see HERE
